HOW DOES IT WORK?
 
The lottery player would order online lottery tickets like they normally do, but now with PoolingPLUS™, the player would have the option to tell the lottery retailer to "Pool it!" The player would pay an additional dollar and their ticket would now include a pool of 10 more plays designating that the bearer of the ticket was entitled to a 10% share of the pool.
 
MECHANICS
 
Using an example of a pool size of ten plays, the online gaming system would internally generate and store one or more pools of ten plays each, and each pool would be assigned to a unique pool number. When a request is made for pooling, the gaming system would assign the ticket to one of the pools that was created, print the 10 plays on the ticket and increment the ownership of the pool by 10 percent. Once the pool has been assigned ten times it would be closed since it would be 100% full. If no pools are open when a request is made, the gaming system would generate its next pool.
(See illustrations below).
 
Mechanics
 
The base system creates and fills pools one at a time unless the lottery wants to allow more than one pool to be purchased. By the time of the drawing, the lottery may have sold tens of thousands of pools and only the last pool could possibly be partially filled, so the number of open tickets would be negligible, $9 or less. There are several ways to make sure the final pool is filled. The simplest is to cutoff the creation of new pools at an earlier time than the regular cutoff time so the remaining positions would get filled. The earlier cutoff time may only need to be 15 minutes. Other alternatives are to pay for the unfilled positions out of the marketing budget and use the open positions as part of a promotion; use the unclaimed prize fund; or arrangements could be made with specific beneficiaries to purchase any open positions. The cost is very small and the choices are numerous.
 
For a complete explanation of how the program works watch the SUMMARY VIDEO.
 
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U.S. Patent No. 7,527,556.
© 2006 - 2012 Relationship Marketing Systems, LLC. ALL RIGHTS RESERVED.

 
 

DESPITE THE BENEFITS OF CHANGES IN POWERBALL
IT WILL CREATE PLAYER DISSATISFACTION
MAKING POOLINGPLUS™ EVEN MORE ATTRACTIVE

  • Most players can grudgingly accept how difficult it is to win the jackpot, but now they are being forced to pay twice the price or receive only half as many chances. It’s too much. Players will be asking, “I couldn't win before, what chance do I have now with half as many tickets?” They will welcome an option that gives them more chances to win.

  • HIGHER PRIZES WILL DRAW MORE PLAYERS TO POOLING

    For only $2, players will receive:

    1. 10 chances to win $4,000,000 and growing with each jackpot roll!
    2. 10 chances to win $100,000!
    3. 10 chances to win $1,000 plus other prizes.

  • GOOD NEWS FOR PLAYERS DISENCHANTED WITH NEW PRICING

    With the price doubling to $2, the chances to win will drop in half. That won't sit well with most players. But, now for only an extra $2, they will increase their chances to win 10 fold.

  • WHAT WOULD BE THE POOLING OFFER WITH THE $2 PRICE?

    1. Spend $2 or more and get into a pool of 10 plays for only an extra $2.
    2. Spend $6 or more and get up to 5 pools for only $2 per pool.

  • WINNING FREQUENCY

    A $2 player who does not pool will only win once every 32 drawings. By adding just one pool, they will win every 3rd drawing (10X sooner).

  • CASUAL AND INFREQUENT PLAYERS WILL BE POSITIVELY IMPACTED

    These players only play when the jackpot gets higher. They will have a greater propensity to add pooling because it will further heighten their level of excitement. $2 doesn't do very much. It gives them only 1 chance to win. $4 gives them 11 chances to win.